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Adblocking is an Existential Threat
Can adblocking kill the free internet? "It's inconceivable, I think, that we would simply just allow this threat from adblocking to continue without actually having a strategy," says IAB UK's Steve Chester. "It's something which we will have to develop. I don't underestimate that it's potentially an existential threat."
Date: 2016-08-12


Social Media to Drive Your Web Retail Business
Felim McGrath, who is the Trends Manager at GlobalWebIndex, believes that social media will be a driving force encouraging online shopping. He says that one third of the world's population is now on social media, which is up an astounding 10% over last year.
Date: 2016-08-05


Facebook Shuns Businesses Even More - After We Worked so Hard to Get Followers
Facebook announced an upcoming algorithmic change to the newsfeed which will result in less referrals from business pages and more posts from friends at the top of your feed. Facebook is going to rank posts from your friends higher than posts from pages you liked.
Date: 2016-07-01


Global Dark Social sharing is now 84%
In an epic rant, Mommy Blogger Jose Denise says that she is f****g done with her blog and that most of what she said was fake. If this is a publicity stunt it's a great one. Here are just a few of her epic quotes from her long post, which is well worth the read:
Date: 2016-06-10


Mommy Blogging Slammed As Fake By Bitter Mommy Blogger
In an epic rant, Mommy Blogger Jose Denise says that she is f****g done with her blog and that most of what she said was fake. If this is a publicity stunt it's a great one. Here are just a few of her epic quotes from her long post, which is well worth the read:
Date: 2016-05-27


Twitter Makes Remarketing Easier With New Universal Website Tag
Twitter recently launched the universal website tag, which it has made available to all advertisers, large and small. This is a feature that lets yo track site conversions and managed your tailored audience campaigns. The universal website tag does not replace the existing single-event website tag, but rather is offered in addition to it.
Date: 2016-04-06


Turn Your Internet Marketing Sprinkler Into a Firehose
A lot of businesses tend to focus on only one or two areas of web marketing. The reasons for this vary, but it often comes down to what they think they need for their goals and what the business has the budget to support. Does that sound about right to you? While every area of...
Date: 2016-03-01


How to Succeed at Facebook Advertising (or How to Fail)
Marketing Podcast with Nicholas Kusmich There are lots of experts and gurus out there telling you now is the time to get on Facebook advertising. While some are treating it like the next get rich wave most agree – to be successful you need to create to target precisely and create personal experiences.

Date: 2016-02-10


Best Practices to Grow Your Business
Growth can mean many different things: increased sales, more customers, a bigger staff, or a larger inventory. Best Practices to Grow Your Business is a quick read full of practical tips for taking your small business to the next level and managing everything else along the way.

Date: 2016-01-25


Communication is Changing | Keep Up at Point Park University
The nature of communication is changing. Keep up with an online Master of Arts in Communication Technology from Point Park University. Develop the practical, relevant skills you need in media, design and writing, so you’re prepared for the communication careers of today and tomorrow.

Date: 2016-01-12
What Helps Small Businesses Sell More Online
A study recently released by Assurant Solutions finds that over 40% of small-to-midsize businesses say the reasons they have a hard tie competing with larger e-tailers is a lack of product expansion opportunities and IT integration skillset.

Date: 2016-01-06
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