Working With Bloggers




SmallWebBusiness: The latest tips and trends for the small web business.
February 15, 2012
15 Questions To Ask Before Accepting A Blogger Request
By Arik Hanson
One question I hear from a number of clients: When a blogger sends us an email asking for product to review, how do we decide whether or not we should work with that blogger?

Basically what they're asking is this: What criteria should I use to rank bloggers against other bloggers?

I know, I know, there are tools you can use to do this. Agencies have designed proprietary systems around how to measure the influence of bloggers.

But, those tools are typically reserved for organizations with larger PR/marketing budgets. What about the legion of small businesses who don't have that pot of money. Who don't employ reputable firms like Edelman Digital, Golin Harris and Fleishman Hillard?

Continue Reading


Today's Top Videos:
YouTube Channel Initiative Drawing More Viewers, Says Young Hollywood Network
Last year, YouTube announced several partnerships with media and production companies in an effort to bolster original...
Complete Overhaul of FCC Lifeline Program Is Not Enough
For 25 years, the FCC has pushed a Lifeline program that helps low-income families in the U.S. have access to telephone services. Recently, the Commission announced an update to the...
Spectrum Auctions Should Be Open and Competitive Bruce Mehlman
It's no secret that the wireless industry is in need of more spectrum. Both wireless subscribers and their data usage...
Recent Articles:
Generate More Sales Leads With This Simple Idea
This short post gives you a simple, yet powerful way to massively increase the number of sales leads you attract with your marketing.

lead generatingWhen someone who is interested in working with you calls you, emails you or meets with you, you welcome it. Furthermore, you are helpful, extremely friendly and not at all pushy. So, let people know!

Lead generating: Removing the pressure
Read More...

Blogging, Feedback And Improving
If you want to grow your blog into a lead generating machine for your business, you will need to have an open mind when it comes to feedback. This post explains why and what the pay-off is for you and your business...
Read More...
When Business Blogging Becomes A Business...
As Internet usage continues to evolve at lightning speed, it may be hard to remember the time when maintaining a website and an up-to-date "web presence" was enough for a small business owner to stay relevant and reachable.
Read More...
8 Ways To Determine If Your SEO Copy Is Bad
Poorly written SEO copy on your website can be one of the biggest reasons your website fails to be successful. If this sounds familiar then it could be time to send it to a writer to fix it or if you have the time you could have...
Read More...
Other iEntry Business Resources:
- WebProNews.com
- Jayde.com
- MarketingNewz.com
- SalesNewz.com
- CareerNewz.com
- InvestNewz.com
- eCommNewz.com
- WebsiteNotes.com
- AdvertisingDay.com
iEntry
 
--This email is a service of SmallWebBusiness--
iEntry, Inc. 2549 Richmond Rd. Lexington KY, 40509
2012 iEntry, Inc. All Rights Reserved Privacy Policy Legal